Social Insights & Observations

May 2, 2022

YouTube Shorts gain traction, Elon buys Twitter, and LinkedIn revenue is up 34%

LinkedIn has once again lost its appeal to stop third-party platforms from accessing and using LinkedIn member info LinkedIn adds new profile Links and Newsletter Promotion options to personal profiles LinkedIn continues to see ‘record levels’ of engagement, with revenue up 34% Twitter is testing a “Status Indicator Marker” within tweets – providing users with … Continued

Apr 1, 2022

Sweet Update #37

LinkedIn adds Newsletters for Company Pages - provides another content format for engaging your audience

The moment we've all been waiting for... Instagram launches algorithm-free Feed sorting options to all users

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Mar 1, 2022

Sweet Update #36

LinkedIn adds new elements to its 'Services' listings to help freelancers generate business

Twitter tests new 'Articles' option, potentially enabling long-form posts in the app

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Jan 24, 2022

Sweet Update #35

Twitter is working on developing an "NFT Profile Display" option which will provide proof of ownership, helping to address a key concern in the space

Instagram will now reduce the reach of posts that are 'likely' to contain bullying or hate speech

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Jan 10, 2022

Sweet Update #34

LinkedIn adds the ability to add pronouns to personal profiles

Instagram CEO Adam Mosseri claims going into 2022, Instagram is doubling down on prioritizing video content

Meta opens up simplified AR creation tools - allowing them to better lead the AR charge

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Dec 13, 2021

Sweet Update #33

LinkedIn launches Hindi language support, the first Indian regional language for the platform. India is now LinkedIn's second-biggest user market, behind the US.

Instagram's testing a 'dancify' option for reels, which would automatically sync video and music.

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Nov 29, 2021

Sweet Update #32

Twitter CEO Jack Dorsey stands down effective immediately, replaced by CTO Parag Agrawal

Facebook continues to work on a universal translation engine that would support and translate 128 different languages - opening up a new door for global connections and business opportunities

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Nov 15, 2021

Sweet Update #31

Now, you can re-share your IG posts in your tweets, with new tweet cards showing a preview of the post

YouTube announces the removal of video dislike counts in an effort to limit downvote brigading

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Nov 1, 2021

Sweet Update #30

Despite removing its app from China, LinkedIn is still seeing strong engagement overall - seeing continued increase in platform use

Facebook announces new 'Meta' corporate title, aligning with the next stage of digital connection

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Oct 18, 2021

Sweet Update #29

LinkedIn shuts down in China amid rising regulatory pressure in the region

Twitter announces broader roll-out of the new Spaces tab - coming to all English-language users is a significant step in boosting Spaces discovery

The latest revelations from Facebook whistleblower Frances Haugen show that the company may be losing touch with younger audiences - highlighting a steep decline in usage among younger users

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