Services
We provide highly targeted strategy, content marketing, and paid promotion services designed to expand your base, recruit new fans, and increase visibility and sales.
Our services range from protective strategies/digital reputation management, to more proactive/thought leadership outreach, and an aggressive strategy to increase brand visibility, sales, or lead generation.
Competitive Landscape Analysis
- Comprehensive audit
- Detailed understanding of the conversations taking place about your brand
- Competitor insights (best and worst practices)
- Opportunities for thought leadership
Paid Campaign Strategy
- Budget allocation
- A/B testing and real-time optimization
- Oversight from start to finish
Audience Development
- Cutting-edge demographic research
- Detailed targeting through the use of platform-specific criteria
- Tailor separate creative strategies for differentaudiences
Community Management
- Social listening
- Keyword/phrase tracking
- Sentiment of conversations around specific topics
Posting Strategy
- Content pipeline development
- Customize brand messaging for maximumengagement, based on algorithm updates
- Owned, Organic, and Paid media segmentation
- Compliance integration to streamline approval process
Cutting Edge Reporting
- Social listening: monitor creative, engagement, channel growth, audience data
- In-depth, qualitative and quantitative analyses
- Annual, quarterly, monthly, weekly, and daily updates and analyses
- Executive summary
Brand Presence and Profiles
- Channel development strategy
- Establish new platforms/accounts/handles
- Cleanup existing conflicts or concerns re: existing/old accounts
- Design pages, bios, aesthetics