February 2021

Sweet Update #12

  • Twitter has acquired Revue, a service that helps anyone create and get paid for their newsletters.
  • YouTube has launched a new feature to share between 5 to 60-second snippets from content on its platform.
  • Zuckerberg cautioned that small businesses will no longer be able to reach their customers with targeted ads due to Apple's planned changes to IDFA.
  • Facebook is testing the ability to add "topic exclusions" within ad campaigns to help advertisers avoid¬†negative associations¬†within News Feeds.
  • Facebook's testing a new option which would enable Instagram Reels creators to gain more audience by sharing their Reels to Facebook Watch.

  • Instagram wants to help people turn their passions into a profit. With the launch of Instagram's Professional Dashboard, brands and individual creators can find tools and resources to grow their business through the centralized hub.
  • Instagram is testing a new option that would stop users sharing feed posts to their Stories.
  • Instagram's adding a new 'Recently Deleted' folder to all accounts, ensuring that users can restore deleted posts for up to 30 days.
  • Instagram is developing a vertical feed for stories - another attempt to compete with TikTok.