Thought Leadership
Mar 4, 2024
Meta Focuses on Threads Reddit and Google Partner Ahead of IPO
LinkedIn continues to add more AI-powered options to its recruiter platform
X launched a live test of video in Spaces
Feb 2, 2024
New Year, New Social Updates
LinkedIn will remove its lookalike audience targeting option as of February 29th, and we recommend against using the alternative Audience Expansion tool
After a short-lived feature change, X brings back headlines to website cards
Jan 3, 2024
A Quiet End to the Year
Website Card changes remain in flux: keep a close eye on formatting your posts in 2024; after a brief adjustment on how content appears on LinkedIn, it seems the platform may have already reverted to historical formatting
Dec 7, 2023
LinkedIn Removes Website Cards, X Expands Boycott
LinkedIn is removing clickable links in images (a.k.a. Website Cards)
X’s losses continue to mount as advertiser boycott expands
Nov 3, 2023
Company Page Followers May Drop, X Considers Removing All Engagement Buttons
LinkedIn expanded profile verification to more users
X continues to restrict links to rival apps and news publishers
Aug 31, 2023
X Removes Headlines and Reels Get Longer
LinkedIn updates newsletter creation UI with option to host multiple newsletters
X adds streamlined DM replies and teases upcoming audio and video calls
EU users can soon opt out of algorithmic sorting on Facebook and Instagram
Aug 1, 2023
Threads Hype Dwindles (for now), Twitter is Now X, LinkedIn Engagement is Up
LinkedIn tests new AI-powered LinkedIn Coach to guide your app usage
Twitter is now officially X
Meta adds new brand safety elements to reassure ad partners
Jul 2, 2023
AI Rollouts, Reddit Activity Takes a Hit, Twitter’s New CEO Has a Plan
LinkedIn launches live test of generative AI posts
Twitter rolls out 25k character Tweets for Twitter Blue subscribers
Meta and Microsoft join new framework on responsible AI use
Jun 2, 2023
AI Integrations & Cashtag Functionality Expansions
New insights into how institutional investors use LI for research
The latest "Widely Viewed Content Report" shows Facebook consumption behaviors are changing
May 1, 2023
Twitter Changes Continue, Reddit Beta Tests Keyword Targeting
LinkedIn adds new custom CTA buttons on LinkedIn Premium member profiles
Twitter updates descriptions on verified accounts, making it impossible to distinguish paying profiles
Instagram adds the capacity to display up to 5 links in your profile bio