Thought Leadership

Nov 5, 2024

Threads Reached 275M Users & YouTube Allows New Ad Objective

Users impacted by the X ban in Brazil are shifting to Bluesky and Threads

YouTube is investing heavily in AI tools dedicated to detecting deepfakes

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Sep 4, 2024

Verify Your Company Page on LinkedIn,Ads May Be Coming to Threads

LinkedIn adds verification for company pages

YouTube tests a single feed that contains both shorts and long-form videos

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Aug 2, 2024

A Quiet Month of Functional Updates

X is testing an option to block links in post replies to limit spam content

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Jun 4, 2024

X Removes Likes Tab, Threads Adds Real-Time Discovery, Reddit Tightens Third-Party Parameters

X is hiding the post likes tab for all users, but you can still see likes on a post

Threads adds view counts on posts

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May 2, 2024

X Removes Ability to Hide Verification,LinkedIn Engagement Grows

LinkedIn reports record levels of engagement, once again

Instagram says a glitch temporarily erased millions of followers from accounts

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Apr 2, 2024

LinkedIn Beta Tests a Dedicated Video Feed, X Continues to Evolve

LinkedIn tests a dedicated video feed comparable to TikTok, Reels, and Shorts

Musk says that X will soon remove the like, re-post, and reply buttons in-stream

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Mar 4, 2024

Meta Focuses on Threads Reddit and Google Partner Ahead of IPO

LinkedIn continues to add more AI-powered options to its recruiter platform

X launched a live test of video in Spaces

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Feb 2, 2024

New Year, New Social Updates

LinkedIn will remove its lookalike audience targeting option as of February 29th, and we recommend against using the alternative Audience Expansion tool

After a short-lived feature change, X brings back headlines to website cards

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Jan 3, 2024

A Quiet End to the Year

Website Card changes remain in flux: keep a close eye on formatting your posts in 2024; after a brief adjustment on how content appears on LinkedIn, it seems the platform may have already reverted to historical formatting

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Dec 7, 2023

LinkedIn Removes Website Cards, X Expands Boycott

LinkedIn is removing clickable links in images (a.k.a. Website Cards)

X’s losses continue to mount as advertiser boycott expands

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